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Acuity to Provide Nearly $20 Million in Relief to Auto Customers

To assist customers affected by the COVID-19 crisis, Acuity is discounting our personal auto rates, subject to regulatory approval. This reduction will benefit existing as well as new policyholders and provide nearly $20 million to our personal lines customers.

Acuity carefully considered a number of different options for providing rate relief to customers. Ultimately, we determined that providing a rate discount was the best choice.

All existing personal lines auto policyholders will receive a rate cut for the entire next 12-month policy term at their policy renewal. New customers will also see a reduction in Acuity’s standard automobile insurance rates. A typical customer with two cars will see a decrease between $50 and $100, depending on their unique situation. This amounts to a credit of 7% for most customers. The rate decrease will apply to all new and renewal policies with effective dates on and after March 11, 2020.

Customers do not need to take any action to receive the discount—it will be applied automatically. Additionally, Acuity continues to work closely with our mutual customers to offer payment solutions based on individual needs and circumstances.

In addition to providing direct relief to our personal auto customers, Acuity has determined it will donate $300,000 distributed equally among three charitable organizations, including Feeding America, the Salvation Army, and the Sheboygan County Food Bank.